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The argument that ginkgo biloba is an effective memory enhancer because it has been used for centuries is an example of what fallacy?


A) Appeal to authority fallacy
B) Argument from antiquity fallacy
C) Naturalistic fallacy
D) Bandwagon fallacy

E) B) and C)
F) None of the above

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Based on evidence about the misinformation effect and the creation of false memories, which of the following is a procedure that should be avoided when questioning a witness of a crime?


A) sequential lineup identification
B) external corroboration
C) asking witnesses to imagine that something happened
D) showing photos of the crime scene to witnesses

E) None of the above
F) A) and B)

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For students to show the best performance on their exams, they are advised to engage in


A) massed practice.
B) distributed practice.
C) delayed practice.
D) proactive practice.

E) All of the above
F) C) and D)

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A small subset of individuals with infantile autism have


A) profound amnesia.
B) perfect episodic memory.
C) an exceptional ability to memorize facts or complex calculations.
D) hyperthymestic syndrome.

E) A) and D)
F) B) and C)

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When asked to recall single-digit numbers presented in various digit span sizes, the typical adult starts can recall approximately ___ digits.


A) 3
B) 7
C) 10
D) 15

E) A) and C)
F) B) and D)

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During lecture each day, a professor explains four main points they want the class to retain. However, most students do not think about the material again until the following class period two days later. The forgetting that occurs between classes is most likely the result of


A) bias.
B) suggestibility.
C) interference.
D) decay.

E) A) and B)
F) A) and C)

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The type of explicit memory that holds our knowledge of facts about the world is called __________ memory.

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Which of the following examples represents deep processing as described by Craik and Lockhart?


A) Repeating a word aloud ten times
B) Attending to the sound of a word
C) Thinking about the meaning of a word
D) Looking at the shapes of the letters in a word

E) A) and B)
F) All of the above

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Research on flashbulb memories indicates


A) interference does not occur for these memories.
B) decay does not occur for these memories.
C) these memories are often the result of reconstruction rather than true memories.
D) they are largely susceptible to the same errors as other types of memory.

E) A) and B)
F) B) and D)

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When asked to recall the name of the first prime minister of Canada, Peter draws a blank; however, when asked whether it was Barack Obama, Jean Chretien, or Sir John A. MacDonald, he remembers that it is MacDonald. This example most clearly demonstrates the value of


A) state-dependent memory.
B) retrieval cues.
C) deep processing.
D) mnemonic devices.

E) All of the above
F) None of the above

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Tasks that you perform regularly, such as driving, typing, or riding a bike, rely on what type of memory?


A) Declarative
B) Implicit
C) Episodic
D) Semantic

E) All of the above
F) None of the above

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Research suggests that eidetic memories are just very persistent versions of


A) short term memory.
B) long-term memory
C) sensory memory
D) working memory

E) A) and B)
F) B) and C)

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Loni is asked to memorize the letters I K T E A L N in no particular order. She memorizes them by reorganizing them into the words INK and LATE. This tactic is called


A) flashbulb memory.
B) hypnotic regression.
C) photographic memory.
D) chunking.

E) A) and D)
F) A) and B)

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Shaquin finished his term paper and handed it in. As he walked out of the classroom, he realized that there were a few more things he should have included in the paper but he just couldn't remember what they were. Shaquin's problem is the __________ process of memory.


A) encoding
B) storage
C) retrieval
D) retention

E) B) and D)
F) All of the above

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You tell a joke to a friend, and you believe you made up that joke. He tells you he told you that joke a week ago. You have experienced what memory phenomenon?


A) The misinformation effect
B) Cryptomnesia
C) Retrograde amnesia
D) Repressed memory

E) A) and C)
F) B) and C)

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Bart and Lisa are trying to remember how an action potential moves down an axon. Lisa repeats the information to herself repeatedly, whereas Bart thinks of action potentials like flushing a toilet. What memory strategies are Bart and Lisa using to remember this information?


A) Lisa is using a paired-associate task, and Bart is using visual processing.
B) Lisa is using maintenance rehearsal, and Bart is using elaborative rehearsal. .
C) Lisa is memorizing using forced recall, whereas Bart is using a free recall format.
D) Both Bart and Lisa are using chunking to get more information into their long-term memories.

E) A) and B)
F) B) and D)

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The best analogy for the way long-term memory is conceptualized would be


A) a revolving door.
B) a filing cabinet.
C) YouTube.
D) a television.

E) A) and B)
F) C) and D)

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Declarative memories are to __________ memories as procedural memories are to __________ memories.


A) implicit; explicit
B) explicit; implicit
C) general knowledge; personal facts
D) personal facts; general knowledge

E) A) and B)
F) A) and D)

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Dr. Vargas can remember hundreds of students' names from his twenty-five years of teaching but has difficulty remembering the new password for his email. This is one illustration of


A) meta-memory.
B) iconic memory.
C) the paradox of memory.
D) false memories.

E) A) and D)
F) A) and C)

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As Dominique reviews the vocabulary terms for her French class, she is most likely to experience the greatest degree of forgetting


A) immediately after taking a test.
B) immediately before taking a test.
C) immediately after learning new words.
D) immediately after finishing a semester.

E) A) and D)
F) B) and C)

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