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Sony Walkman created a new market of personal portable stereos for joggers and commuters.This was an example of which approach to finding new product ideas?


A) Listening to market complaints
B) Gaps in the market
C) Exploring niche markets
D) Using new technology
E) Creating new market space

F) B) and D)
G) All of the above

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Careful consideration for material selection is always important for achieving the performance and cost objectives of any product.

A) True
B) False

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This focuses on reducing the number of parts in a product and on assembly methods and sequence.


A) Design for manufacturing
B) Concurrent engineering
C) Design for assembly
D) Design for disassembly
E) Component commonality

F) D) and E)
G) B) and C)

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What is the term for the method used to conceptualizing a service delivery system,which describes and analyzes a service process?


A) Quality function deployment
B) Service development
C) Service blueprint
D) Kano model
E) FMEA analysis

F) A) and E)
G) D) and E)

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What do the letters FMEA refer to?


A) Failure methods and environmental analysis
B) Failure modes and effects analysis
C) Feasibility methods and economic assembly
D) Feasibility models and error analysis
E) Frequent mitigation for error analysis

F) C) and E)
G) B) and D)

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Basic research focuses on near-term commercial applications and is primarily carried out by business organizations.

A) True
B) False

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A structured development process involves use of project management techniques.

A) True
B) False

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Organizations that operate globally are discovering advantages in global product design.Which of the following is not an advantage of using global teams in product design?


A) reverse engineering
B) opportunities
C) constraints
D) marketability
E) utility

F) All of the above
G) B) and C)

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A potential disadvantage of standardization is the possibility of obsolescence as a result of resisting modification to standardized parts or components.

A) True
B) False

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The failure modes portion of FMEA refers to the various ways in which failures can occur.

A) True
B) False

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In the Kano Model,over time,quality features that excited become performance features,and performance features soon become basic quality features.

A) True
B) False

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Design for assembly means focusing on reducing the number of parts in a product and the methods for putting it together.

A) True
B) False

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Which is not a key advantage of concurrent engineering?


A) It allows consideration of production capabilities.
B) It decreases the number of conflicts and challenges for manufacturing.
C) Cost and quality are taken into consideration in selecting suitable materials.
D) It allows for early procurement of key machinery.
E) It allows designers to work independently from manufacturing personnel.

F) C) and E)
G) A) and E)

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A major factor in reducing costs and increasing reliability is the standardization of parts.

A) True
B) False

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The term "House of Quality" is associated with:


A) service blueprinting.
B) quality function deployment.
C) concurrent engineering.
D) robust design.
E) the Taguchi approach.

F) A) and E)
G) D) and E)

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The cost of changes multiplies with each phase of the product design/development process.This is called the ________ effect.


A) bullwhip
B) multiplier
C) elevator
D) escalator
E) phase

F) B) and D)
G) C) and E)

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Service design often must take into account the degree of customer contact as it affects the degree of customization (variability).

A) True
B) False

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The Kano model is a theory of product and service design that focuses on "more is better"

A) True
B) False

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The practice of designing products so that they can easily be taken apart after use is not consistent with Design for Environment (DFE),the term used to describe techniques used to incorporate environmental concerns.

A) True
B) False

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The process of dismantling and inspecting a competitor's new or revised product for the purpose of gleaning design ideas is called:


A) design by imitation.
B) product analysis.
C) reverse engineering.
D) benchmarking.
E) R&D

F) B) and E)
G) A) and B)

Correct Answer

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